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It's Roll Back Season for the Viper!

viperrb1.JPG

The Chrysler Corporation Employee Pricing system offers great low prices to company employees, but that program has typically had its exclusions, such as the Dodge Viper.  However, with sales suffering in a rough economy, the sales of the already slow selling Viper have gotten worst.  Even though the Viper appears to be in its twilight hours with the end of production already announced and an effort by Chrysler to sell the Viper program to the highest bidder, Dodge has announced that it is now included in the Employee Pricing Program.  This is great news for company employees who have an uncertain job future, so its questionable how many of the company's 130,000+ employees will jump on the deal. 

The more exciting news, is that thanks to a recent deal between Chrysler and Wal-Mart, the super store's 1.2 million employees are also able to acquire a new Dodge Viper at a low price.  The only vehicle now excluded from the Employee Pricing Program is the ACR Viper, but Dodge probably isn't interested in unloading those limited edition models.

 

This announcement doesn't come as a huge shock, considering that recent sales would probably cause the Dodge reps to jump for joy anytime anyone offers to take a Viper off their hands, but its still a good move by Dodge if it increases sales in any way.




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